Wednesday, November 19, 2008

Commercial Color Printing - Helping Artists Spread Their Talents

Are you an artist who wants to express life through your creations? There are those who only do arts and crafts as hobbies. But there are people who make this their main source of income. If you are part of the latter group, you should aim to publicize how good you are. No matter what your art is about, a good commercial color printing company can help you spread the word about you.

Here are some of the projects that you may want to start looking closely at. You must not get intimidated at the thought. Commercial printing in Los Angeles can be affordable and yet give you a big boost in marketing your work and your profession.

1. Business card. Make sure that you always have this with you wherever you go. You must expect to meet probable clients and admirers of your work wherever you go. And it will be to your advantage if you will be ready with your card to be handed out to people who are interested and want to know more about what else you can do.

Suit the design of your card to your profession. You may want your cards to contain that artsy look and feel. But you must still take note that you retain the easy on the eyes appeal, especially when it comes to the content.

2. Postcard. You can try this material whether you are new and struggling to find clients or if you are well-seasoned that hopes to extend your contacts list. Postcards can be mailed out to a targeted list. The good thing about this material is that you can have your work printed at its front. Give people a taste, a sample of what you can do. Excite them about what else can you do. And give them all the contact information that will lead them to you.

3. Brochures and Catalogues. These materials can act as your portfolio. You can have samples of your best works printed on these. You can even write brief descriptions about the artworks. You can write details like the name of the artwork, when it was created and your own interpretation as to what it means. Whenever people ask about you and what you can do, you can readily show them such portfolio so that they will easily get what can you do and what's your worth. So you have to appear your best at such tools. Pick the right works that will bring in the clients as well as other opportunities your way.

4. Posters. Are you planning to have an exhibit where you will feature your work? Do you want to invite people to some events that you will be attending with regards to the profession you are in? Whatever it is that you have decided to try to make more people become aware that you exist, you have to do it right. Posters can act as great tools for such announcements. The idea here is to captivate the attention of your target market by using the kind of design that will give them a peek as to how creative you are.

All these materials can be done through the available commercial color printing services. You just have to make sure that you only trust the right printing company to manage the materials for you.

More interesting topics about commercial printing services can be found at Color Printing Wholesale

Tuesday, November 18, 2008

Know About the Commercial Printing Guide

When you want to print brochures, flyers and other marketing materials, you might think it's best to try to save money by printing them yourself.

But no desktop printer can print with the quality you can get from a commercial printing in Los Angeles. Commercial printers use four-color process printing (also known as CMYK printing), which is best for big projects, such as 500 to 50,000 brochures. Commercial printers can also help you in other ways, like binding your brochures and using special paper or ink to make your marketing materials shine.

Here are some tips for using commercial printers.

Some printers specialize in short runs, which can save you money. A short run in printing is considered to be about 7,500 to 100,000, but you can get even lower quantities. If you only need 200 flyers printed, there's no reason to pay for 500 just because that's the minimum at some of the bigger printers. Shop around for short run printers who can print whatever quantity you need. PsPrint has print runs for catalogs, brochures and other materials available in quantities as low as 125.

Commercial printers aren't just for projects with deadlines weeks or months away. You can use commercial printers even when you need something the next business day (if you order early in the morning). Anymore, with many printers using digital technology, you can get your printed materials as soon as one business day. With online ordering, you can approve your proof online and then get your item printed the same day or the next day.

You can choose an on-demand commercial printer to get your items doubly fast. If you can't wait two days for your printed items, you can get your items within 10.5 hours if you go with an on-demand printer such as Mimeo. If you order by 10:00 pm EST, you can get your order by 8:30 am the next day. That's some quick service! Everything they do is online and digital so they can get your order to you lightning-quick.

You can customize your brochures, flyers or catalogs. If you want to add something special to your direct mail pieces, like a special die cut or embossing, you'll need to contact a commercial printer. These little added touches can change your postcard's potential trash factor to an attention-getting postcard that will get read. Koolprint.com has die-cut options on presentation folders that make them look like a folded box. Very cool presentation piece that will have prospects talking in sales presentations.

Some printers will do all the order fulfilling for you. This means not only will they print and bind your materials, but they'll also mail them for you, saving you yet another step.

Ask what they charge for overages. Most printers have a clause that lets them print 5 to 10% under or over the number of items you ordered. Then they charge you for the exact amount printed. Make sure you ask how much this charge is per piece.

Kaye Z. Marks is an avid writer and follower of developments in commercial printing industry and how these improvements can benefit small to medium-scale business.

Monday, November 17, 2008

The Truth About Commercial Printing

Commercial printing is all about those shiny marketing collaterals you use to entice your target readers to your business. In fact, commercial printing is all about creating a collage of beautiful colors that use halftone, spot colors, and process colors.

With new technology coming out everyday, using black and white for your printing jobs is not anymore beneficial if you want to attract more attention. With new technologies developing, it is a crime nowadays to produce your marketing collaterals minus the brilliance of color.

In order for you to get the best quality print job for your business, you need to understand commercial printing in Los Angeles and how you can use it to help you grow your business. Here are a few concepts to help you understand the process better:

Halftones

Halftoning according to Wikipedia is generally used to reproduce your graphics and image via mechanical or electrical means that applies 'continuous tone'. This can be done by utilizing dots with different sizes and then giving each of them equal space. The image that was produced is then referred to a 'halftone'.

The difference that a halftone process makes particularly on visual reproductions is that binary images are printed using only one color ink. What makes this process special is that it utilizes optical illusion to achieve the smooth tones that we finally see in the completed output. The binary reproduction relies on the blending of the tiny halftone dots when seen using the human eye.

Color printing is then produced by repeating the halftone process using the CMYK scheme. With its 'semi-opaque' characteristic of ink, color printing can produce another optical effect of full-color images and graphics using halftone dots of varied colors.

Spot Color

In commercial printing, spot color refers to any color produced by a pure or mixed ink in a single run. It is basically made up of the CMYK spot color scheme- cyan, magenta, yellow and black. This method is called a four-color process. With more advanced color process such as the hex achromatic process, it usually applies six spot colors, including orange and green. Hence, instead of CMYK, you now have CMYKOG as your color inks.

Additional information: spot color is often used by most technicians of offset printing to refer to any color produced by non-standard offset ink- e.g. fluorescent inks, spot varnish, metallic inks, and even custom hand-mixed ones.

Process Color

Process color, on the other hand, is used to create the brilliance and vibrancy of shades in the images that we see in magazines and brochures. It is blending together both the halftone and spot color to produce the image that we want.

This method uses CMYK by concealing a part or entirety of certain colors against a white background. It absorbs specific wavelengths of light to 'subtract' from its brightness.

Know more information about commercial printing by consulting with the experts.

Friday, November 14, 2008

Popular US Stores Offering Commercial Printers

Nowadays, commercial printers need a lot of plastic, plus board and papers to print on. With the digital commercial printer sector, also known as POD or Print on Demand, people can experience great market expansion in the printing industry.

Print on Demand involves the complete transmission of the digital data on a printer. It eliminates the basic needs for the use of the printing plates in usual offset printing. Lately, the demand has increased for high-speed digital printing systems, allowing the quick delivery of changeable data jobs or short run jobs from the user guides.

Users of commercial printing in Los Angeles think that printing is a combination of art and science.

Listed below are some stores in the United States that have Commercial Printers.
• Sammons Commercial Printer - The commercial printers of Sammons can design and print everything such as business cards, envelopes, letterheads, invitations, catalogs and brochures. Printing can be done whether it is a simple two-color flyer or a full color publication. The Sammons Commercial Printer has the capability to complete your printing project with a distinctive quality. Their capability includes many peripheral needs like typesetting and layout as well as professional design. It also offers creative and innovative ideas to enhance your picture and maximize the impact of your printed materials. Sammons commercial printer is located at #664 Downtown Newport News, Virginia. You can also contact them at 757-247-1101.

• Full Color Commercial Printing Service - This commercial printing service offers digital printing services such as full color printing and gives their customer a great satisfaction with the image they print. They also create logos, custom graphic designs, business cards, catalog sheets, greeting cards, posters, rack cards, brochures, banners and in-house mailing services. This commercial printer store is located at #4431 Street Lubbock, Texas and you may contact them at 1-800-794-5594.

• Bayside Commercial Printing Company - This Company has been a trusted resource for commercial printing services within the Houston area. They create products such as marketing brochures, annual reports, newsletters, posters and much more. The Bayside Commercial Printing Company is located at #160 Lockhaven Drive Houston, Texas. Customers may call or fax them at (281)209-9500 and (281)209-9569 respectively.

• Newman Printing Company - This printing company offers secure and climate-oriented warehousing for their customers. It also offers commercial printings, sign graphics, digital printings and many more. This company is situated at #701 South Austin Street Bernham, Texas. Their contact number is (979) 830-1177.

• Bacon Printing Company - This Company provides their customer the high quality printing services within Central Maine. They offer a wide variety of print services such as envelopes, paper, forms, books and brochures. They also design and set up the images. Their friendly, fast, customer service may help you in many ways like walk-in price quotes. They open from Monday to Friday, 8:00 am to 5:00pm. It is located at #1070 Hammond St. Bangor.

• Seaway Printing Company - This Company makes any picture beautiful on the paper. They also offer their customers a full color printing, direct mail, Docutech printing, newsletter rock brochure, booklet binding, drilling holes, online printing, scanning, shrink wrapping and much more. It is located at #1609 Western Avenue, Green Bay. Their contact number is 920-468-1500 for phone and 920-468-0443 for fax.

• Magnum Magnetic Printing Company - This unique printing company provides superior customer service as well as high quality flexible magnetic strip and sheet. It also offers a printable magnet, standard sheeting, custom magnet, magnetic receptive and magnetizers. This Company is located at #801 Masonic Park Road Marietta, Ohio and their contact numbers are 1-740-373-7770 for telephone and for fax is 1-740-373-2880.

• Reed and Witting Company - Every time a customer calls, a real live officer of the company answers the telephone. Their sales staff as well as service representative have decades of printing industries experience. They offer floor stands, easel signs, toppers, entry boxes, literature holders, channel strips and much more. It is situated at #5000 Baum Boulevard, Pittsburgh. If you want more information, call them on their hotline which is 412-682-1000 or fax them at this number 412-682-1043.

• Independent Printing - This Company has a knowledgeable service and sales staff that may lead their customer through the most complex printing job. They also offer wonderful printing quality, state-of-the-art technology, and much more. It also creates booklets, business cards, full color printings, newsletters, brochures, envelopes and many more. This company is located in USA. For more information, you can contact 386-252-7351 for phone and 386-254-0657 for fax.

For more information on Commercial Printer Stores please visit our website


Thursday, November 13, 2008

Commercial Printing Basics

Transitioning from do-it-yourself with an ink jet printer to that of commercial printing through a print shop can be an intimidating experience. You may have figured out how to get your prints to come out just right using trial and error. You are comfortable with your equipment but it is time to turn over the task to the professionals.

To make this transition as easy as possible, it will help to know some commercial printing basics and lingo. The industry has a language all its own. But with a little lesson in this language, soon you will be talking the talk with the best of them:

RGB and CMYK

RGB stands for red, green, and blue and is a reference to the primary colors of light. When talking about computer monitors or TV screens, RGB is what these digital devices display.

CMYK stands for cyan, magenta, yellow, and black and is a reference to the primary colors of pigment or ink. This is synonymous with "full-color printing" or "four-color process printing."

The important principle here is that the two formats are NOT compatible. There must be a conversion process to take what you see on your computer monitor and put it on paper.

Image Resolution

Another term related to computer screens and printing on paper: image resolution refers to how many dots per inch make up an image. Both computer displays and printing presses produce images by reproducing color one tiny dot at a time. The difference is that computers display images around 72 dots per inch (dpi), while professional prints are produced at 300 dpi or greater.

As can be expected, you would not want to take a standard image off the internet, stretch it out, and attempt to print it. The results would be a "fuzzy" image that lacked clarity. For best results, provide your commercial printing firm with images at 300 dpi. Much higher resolution is not necessary and much lower will produce inferior images.

Bleed

Bleed is the area on the edge of the paper that you can print your images on, but will probably be cut off. Why would you want this? Insurance. If you want your pictures or graphics to go all the way to the edge of the paper, you have to print on the bleed. No commercial printing firm can cut all the paper exactly right every time. You should design your print work to extend approximately 1 cm or .25" beyond the print area. Consult your commercial printing partners as to how much bleed is acceptable to them.

That should get you going and keep you out of trouble. Understanding some printing lingo will also get you some respect at the local print shop. So, tell them you've got your CMYK pics at 300 DPI with a quarter inch bleed and they might just crack a smile... maybe.

For comments and inquiries visit Commercial Printing in Los Angeles.

Charen Smith writes articles about Internet Marketing. She has an extensive knowledge and experience when it comes to business strategies, techniques and business solutions.

Wednesday, November 12, 2008

Small Commercial Printing Press

A printing press is a specially designed machine used for a wide range of printing processes. Such machines consist of a press, which contains impressions of material to be reproduced and are mechanically transferred or pressed against printing paper or other materials. These printing presses could provide black and white or colored print depending on the requirement.

Installation of appropriate printing press for home or commercial purpose could fulfill printing needs. Many small printing presses provide adequate services to commercial clients. These commercial clients are generally small time companies and professionals. These small printing companies provide similar services to that of a large company but on a smaller scale. Printing methodology used by these small presses could be somewhat traditional. Use of older techniques may not make any significant difference to overall quality of the product.

Not many workers need to be employed in small commercial printing press. Also, automatic machines may be utilized to do the work of additional workers. These small companies provide their services for printing smaller number of books, catalogs, brochures, and other related items. They usually charge a lower fee than big companies on their services as infrastructure is comparatively smaller and technique of printing is also simpler. It is possible for customers to experience inadequate or average service as compared to big companies. This may happen, as smaller companies do not have advanced technologies and resources as compared to larger companies.

Nevertheless customers will be able to resource quality options even in small printing presses. Some companies may afford to provide attractive offers and discounts on their services and give particular good deals if not the best. Small printing presses have limited capabilities and may offer printing in only few prominent colors and may find it difficult to cater for advanced printing. Limited resources and basic printing techniques may yet offer appropriate services to medium sized clients.

Commercial Printing in Los Angeles provides detailed information on Commercial Printing, Commercial Lithographic Printing, Full Color Commercial Printing, Commercial Photo Printing and more. Commercial Printing is affiliated with Outdoor Banner Stands.

Tuesday, November 11, 2008

UK Commercial Digital Printing Services

Advancements in technology has resulted in several options for people in various fields. Print technology has undergone a rapid transformation with the advent of digital printing. It is a new method of printing in which printed sheets can be directly obtained from computer files without having to go through an intermediate medium such as a film negative or other machines such as plate-making machines.

Several professional printing companies offer digital services to their clients. These clients are generally small and big companies with diverse needs for commercial printing. Commercial printing in Los Angeles is used by these companies for various needs such as high volume printing of web or sheet fed printing, duplication of documents and publication of magazines, brochures and catalogs as well as graphics, drawings, images and other printed media. Commercial printers available in the market can print from originals or copy existing materials on other mediums.

Some print companies in United Kingdom provide superior digital services to their commercial clients. These printing services are used for their promotional and marketing purposes. These services also include designing, editing, direct mailing and distribution services. Larger companies may also offer marketing and promotion services such as management and creation of trade show booths and related material. Various kinds of commercial printing options are available for business clients but they mostly prefer digital printing due to its superior printing technology.

The price range of these services depends on type of company hired and nature of work. Generally large reputed companies charge more than small time companies, but may provide satisfactory and highly professional customer services. It is advisable for business customers to verify authenticity of Service Company before assigning any project to them. Feedback on previous projects of the company could be an indicator of their work quality.

Business customers may use professional services provided by many printing companies in digital format for high quality printing.

Commercial Printing provides detailed information on Commercial Printing, Commercial Lithographic Printing, Full Color Commercial Printing, Commercial Photo Printing and more. Commercial Printing is affiliated with Outdoor Banner Stands.